Add or remove to customer listAdds or removes contacts from a Google Ads customer list (UserList/audience/remarketing list), not a Google Ads customer account.
Batch Mutate Google Ads ResourcesCreate, update, remove, or act on supported Google Ads resource types in one request.
Create Callout AssetCreate an immutable account asset containing a validated callout.
Create customer listCreates a Google Ads customer list (UserList/audience/remarketing list), not a Google Ads customer account.
Get Campaign By IdGetCampaignById Tool returns details of a campaign in Google Ads.
Get campaign by nameQueries Google Ads via SQL to retrieve a campaign by its exact name.
Get Conversion Action Tag SnippetsRetrieve provider-generated website or call conversion tag snippets after creating a conversion action.
Get conversion ingestion statusRetrieve one Data Manager ingestion status snapshot.
Get customer listsGetCustomerLists Tool lists all customer lists (audience/remarketing lists) in Google Ads.
Get Required Google Ads ReportRun a prominent, bounded Google Ads report template for Customer, Campaign, Ad, Keyword, Search Term, Dynamic Search Ads Search Term, or Bidding Strategy.
Ingest conversion eventsValidate or submit a bounded Google Ads conversion-event batch.
List Accessible CustomersList Google Ads customer resource names directly accessible to the authenticated OAuth user.
List data manager conversion actionsList conversion actions usable as Google Ads Data Manager destinations.
List Sub AccountsList direct child/sub-accounts under a Google Ads manager (MCC) account.
Mutate Ad Group AdsCreate, update, or remove ads in Google Ads ad groups, including responsive search ads.
Mutate Ad Group AssetsCreate, update, or remove links between assets and ad groups.
Mutate Ad Group Bid ModifiersCreate, update, or remove ad group bid modifiers, such as device bid adjustments or hotel-specific bid modifier criteria.
Mutate Ad Group CriteriaCreate, update, or remove criteria attached to a Google Ads ad group in a single batch request.
Mutate Ad GroupsCreate, update, or remove ad groups within Google Ads campaigns.
Mutate AssetsCreate or update supported Google Ads assets such as sitelinks, structured snippets, text assets, lead forms, promotions, calls, price assets, and media assets.
Mutate Asset SetsCreate, update, or remove Google Ads asset sets, which group assets for feeds, locations, and other campaign uses.
Mutate Bidding StrategiesCreate, update, or remove portfolio bidding strategies such as Target CPA, Target ROAS, Target Spend, Maximize Conversions, Maximize Conversion Value, and Target Impression Share.
Mutate Campaign AssetsCreate, update, or remove links between assets and campaigns.
Mutate Campaign BudgetsCreate, update, or remove Google Ads campaign budgets.
Mutate Campaign CriteriaCreate, update, or remove campaign-level targeting criteria such as locations, languages, campaign-level negative keywords, devices, schedules, audiences, and IP exclusions.
Mutate Campaign LabelsCreate or remove relationships between campaigns and labels.
Mutate CampaignsCreate, update, or remove Google Ads campaigns in batch.
Mutate Campaigns V2Create, update, or remove Google Ads campaigns in batch.
Mutate Conversion ActionsCreate, update, or remove Google Ads conversion actions for conversion tracking configuration.
Mutate Custom AudiencesCreate, update, or remove Google Ads custom audiences used to reach users by interests, searches, visited URLs, place categories, or installed apps.
Mutate Customer AssetsCreate or remove customer-level asset associations.
Mutate LabelsCreate, update, or remove Google Ads labels.
Mutate Portfolio Bidding StrategiesCreate, edit, or remove typed Target CPA and Target ROAS portfolio strategies.
Mutate Shared SetsCreate, update, or remove Google Ads shared sets used to group shared criteria, such as negative keyword lists, for reuse across campaigns.
Search Google Ads FieldsSearch the Google Ads v23 field metadata catalog with GAQL.
Search Stream GAQLExecute a Google Ads Query Language (GAQL) query and aggregate every streamed response batch in order.