Google Analytics with Mastra AI

How to integrate Google Analytics MCP with Mastra AI

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Introduction Also integrate Google Analytics with TL;DR What is Mastra AI What is the Google Analytics MCP server Supported Tools & Triggers Creating MCP Server - Stand-alone vs Composio SDK Step-by-step Guide Complete Code Conclusion How to build Google Analytics MCP Agent with another framework Explore Other Toolkits FAQ

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Introduction

This guide walks you through connecting Google Analytics to Mastra AI using the Composio tool router. By the end, you'll have a working Google Analytics agent that can show all google analytics accounts i manage, get detailed info for a specific account, list audiences for your ga4 property through natural language commands.

This guide will help you understand how to give your Mastra AI agent real control over a Google Analytics account through Composio's Google Analytics MCP server.

Before we dive in, let's take a quick look at the key ideas and tools involved.

Also integrate Google Analytics with

ChatGPT Antigravity OpenAI Agents SDK Claude Agent SDK Claude Code Claude Cowork Codex OpenCode Cursor VS Code OpenClaw Hermes CLI Google ADK LangChain Vercel AI SDK LlamaIndex CrewAI

TL;DR

Here's what you'll learn:

Set up your environment so Mastra, OpenAI, and Composio work together
Create a Tool Router session in Composio that exposes Google Analytics tools
Connect Mastra's MCP client to the Composio generated MCP URL
Fetch Google Analytics tool definitions and attach them as a toolset
Build a Mastra agent that can reason, call tools, and return structured results
Run an interactive CLI where you can chat with your Google Analytics agent

What is Mastra AI?

Mastra AI is a TypeScript framework for building AI agents with tool support. It provides a clean API for creating agents that can use external services through MCP.

Key features include:

MCP Client: Built-in support for Model Context Protocol servers
Toolsets: Organize tools into logical groups
Step Callbacks: Monitor and debug agent execution
OpenAI Integration: Works with OpenAI models via @ai-sdk/openai

What is the Google Analytics MCP server, and what's possible with it?

The Google Analytics MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your Google Analytics account. It provides structured and secure access to your analytics data, enabling your agent to analyze traffic, retrieve account info, list audiences, and build custom datasets on your behalf.

View and manage analytics accounts: Let your agent retrieve detailed information about specific Google Analytics accounts or list all accounts you have access to.
Audience insights and segmentation: Easily have your agent list all audiences associated with a GA4 property, helping you understand and segment your visitors.
Create custom expanded datasets: Direct your agent to combine key dimensions and metrics into tailored datasets for deeper analysis and reporting.
Efficient property and resource discovery: Have your agent confirm the existence of properties and fetch their details, streamlining your analytics management workflow.

Supported Tools & Triggers

Tools

Archive Custom DimensionTool to archive a CustomDimension on a property.

Batch Run Pivot ReportsTool to return multiple pivot reports in a batch for a GA4 property.

Batch Run ReportsTool to return multiple analytics data reports in a batch.

Check CompatibilityTool to list dimensions and metrics compatible with a GA4 report request.

Create Audience ExportTool to create an audience export for Google Analytics.

Create Audience ListTool to create an audience list for later retrieval by initiating a long-running asynchronous request.

Create Custom DimensionTool to create a CustomDimension for a Google Analytics property.

Create Custom MetricTool to create a custom metric in Google Analytics.

Create Expanded Data SetTool to create an expanded data set for a property.

Create Recurring Audience ListTool to create a recurring audience list that automatically generates new audience lists daily based on the latest data.

Create Report TaskTool to create a report task as a long-running asynchronous request for customized Google Analytics event data reports.

Create Rollup PropertyTool to create a roll-up property.

Get AccountTool to retrieve a single Account by its resource name.

Get Attribution SettingsTool to retrieve attribution configuration for a Google Analytics property.

Get AudienceTool to retrieve a single Audience configuration from a Google Analytics property.

Get Audience ExportTool to get configuration metadata about a specific audience export.

Get Audience ListTool to get configuration metadata about a specific audience list.

Get Custom DimensionTool to retrieve a single CustomDimension by its resource name.

Get Data Retention SettingsTool to retrieve data retention configuration for a Google Analytics property.

Get Data Sharing SettingsTool to retrieve data sharing configuration for a Google Analytics account.

Get Google Signals SettingsTool to retrieve Google Signals configuration settings for a GA4 property.

Get Key EventTool to retrieve a Key Event.

Get MetadataTool to get metadata for dimensions, metrics, and comparisons for a GA4 property.

Get PropertyTool to retrieve a single GA4 Property by its resource name.

Get Property Quotas SnapshotTool to retrieve all property quotas organized by category (corePropertyQuota, funnelPropertyQuota, realtimePropertyQuota) for a given GA4 property.

Get Recurring Audience ListTool to get configuration metadata about a specific recurring audience list.

Get Report TaskTool to get report metadata about a specific report task.

List Account SummariesTool to retrieve summaries of all Google Analytics accounts accessible by the caller.

List Accounts (v1beta)Tool to list all Google Analytics accounts accessible by the caller using v1beta API.

List AdSense LinksTool to list all AdSenseLinks on a property.

List Audience ExportsTool to list all audience exports for a property.

List Audience ListsTool to list all audience lists for a specified property to help find and reuse existing lists.

List AudiencesTool to list Audiences on a property.

List BigQuery LinksTool to list BigQuery Links on a property.

List Calculated MetricsList Calculated Metrics

List Channel GroupsTool to list ChannelGroups on a property.

List Conversion EventsTool to list conversion events on a property.

List Custom DimensionsList Custom Dimensions

List Custom MetricsTool to list CustomMetrics on a property.

List DataStreamsTool to list DataStreams on a property.

List Display & Video 360 Advertiser LinksTool to list Display & Video 360 advertiser links on a property.

List DisplayVideo360 Advertiser Link ProposalsTool to list DisplayVideo360AdvertiserLinkProposals on a property.

List Event Create RulesTool to list EventCreateRules configured on a web data stream.

List Expanded Data SetsTool to list ExpandedDataSets on a property.

List Firebase LinksTool to list FirebaseLinks on a property.

List Google Ads LinksTool to list GoogleAdsLinks on a property.

List Key EventsTool to list Key Events.

List Measurement Protocol SecretsTool to list MeasurementProtocolSecrets under a data stream.

List PropertyTool to list GA4 properties based on filter criteria.

List Recurring Audience ListsTool to list all recurring audience lists for a GA4 property.

List Reporting Data AnnotationsTool to list all Reporting Data Annotations for a specific property.

List Report TasksTool to list all report tasks for a Google Analytics property.

List Search Ads 360 LinksTool to list all SearchAds360Links on a property.

List SKAdNetwork Conversion Value SchemasTool to list SKAdNetworkConversionValueSchema configurations for an iOS data stream.

List Subproperty Event FiltersTool to list all subproperty event filters on a property.

List Subproperty Sync ConfigsTool to list SubpropertySyncConfig resources for managing subproperty synchronization configurations.

Provision Account TicketTool to request a ticket for creating a Google Analytics account.

Query Audience ExportTool to query a completed audience export.

Query Audience ListTool to query an audience list.

Query Report TaskTool to retrieve a report task's content.

Run Funnel ReportTool to run a GA4 funnel report.

Run Pivot ReportTool to run a customized pivot report of Google Analytics event data.

Run Realtime ReportTool to run a customized realtime report of Google Analytics event data.

Run ReportTool to run a customized GA4 data report.

Send EventsTool to send event data to Google Analytics 4 using the Measurement Protocol.

Update PropertyTool to update an existing GA4 Property.

Validate EventsTool to validate Measurement Protocol events before sending them to production.

What is the Composio tool router, and how does it fit here?

What is Composio SDK?

Composio's Composio SDK helps agents find the right tools for a task at runtime. You can plug in multiple toolkits (like Gmail, HubSpot, and GitHub), and the agent will identify the relevant app and action to complete multi-step workflows. This can reduce token usage and improve the reliability of tool calls. Read more here: Getting started with Composio SDK

The tool router generates a secure MCP URL that your agents can access to perform actions.

How the Composio SDK works

The Composio SDK follows a three-phase workflow:

Discovery: Searches for tools matching your task and returns relevant toolkits with their details.
Authentication: Checks for active connections. If missing, creates an auth config and returns a connection URL via Auth Link.
Execution: Executes the action using the authenticated connection.

Step-by-step Guide

Prerequisites

Before starting, make sure you have:

Node.js 18 or higher
A Composio account with an active API key
An OpenAI API key
Basic familiarity with TypeScript

Getting API Keys for OpenAI and Composio

OpenAI API Key

Go to the OpenAI dashboard and create an API key.
You need credits or a connected billing setup to use the models.
Store the key somewhere safe.

Composio API Key

Log in to the Composio dashboard.
Go to Settings and copy your API key.
This key lets your Mastra agent talk to Composio and reach Google Analytics through MCP.

Install dependencies

bash

npm install @composio/core @mastra/core @mastra/mcp @ai-sdk/openai dotenv

Install the required packages.

What's happening:

@composio/core is the Composio SDK for creating MCP sessions
@mastra/core provides the Agent class
@mastra/mcp is Mastra's MCP client
@ai-sdk/openai is the model wrapper for OpenAI
dotenv loads environment variables from .env

Set up environment variables

bash

COMPOSIO_API_KEY=your_composio_api_key_here
COMPOSIO_USER_ID=your_user_id_here
OPENAI_API_KEY=your_openai_api_key_here

Create a .env file in your project root.

What's happening:

COMPOSIO_API_KEY authenticates your requests to Composio
COMPOSIO_USER_ID tells Composio which user this session belongs to
OPENAI_API_KEY lets the Mastra agent call OpenAI models

Import libraries and validate environment

typescript

import "dotenv/config";
import { openai } from "@ai-sdk/openai";
import { Agent } from "@mastra/core/agent";
import { MCPClient } from "@mastra/mcp";
import { Composio } from "@composio/core";
import * as readline from "readline";

import type { AiMessageType } from "@mastra/core/agent";

const openaiAPIKey = process.env.OPENAI_API_KEY;
const composioAPIKey = process.env.COMPOSIO_API_KEY;
const composioUserID = process.env.COMPOSIO_USER_ID;

if (!openaiAPIKey) throw new Error("OPENAI_API_KEY is not set");
if (!composioAPIKey) throw new Error("COMPOSIO_API_KEY is not set");
if (!composioUserID) throw new Error("COMPOSIO_USER_ID is not set");

const composio = new Composio({
  apiKey: composioAPIKey as string,
});

What's happening:

dotenv/config auto loads your .env so process.env.* is available
openai gives you a Mastra compatible model wrapper
Agent is the Mastra agent that will call tools and produce answers
MCPClient connects Mastra to your Composio MCP server
Composio is used to create a Tool Router session

Create a Tool Router session for Google Analytics

typescript

async function main() {
  const session = await composio.create(
    composioUserID as string,
    {
      toolkits: ["google_analytics"],
    },
  );

  const composioMCPUrl = session.mcp.url;
  console.log("Google Analytics MCP URL:", composioMCPUrl);

What's happening:

create spins up a short-lived MCP HTTP endpoint for this user
The toolkits array contains "google_analytics" for Google Analytics access
session.mcp.url is the MCP URL that Mastra's MCPClient will connect to

Configure Mastra MCP client and fetch tools

typescript

const mcpClient = new MCPClient({
    id: composioUserID as string,
    servers: {
      nasdaq: {
        url: new URL(composioMCPUrl),
        requestInit: {
          headers: session.mcp.headers,
        },
      },
    },
    timeout: 30_000,
  });

console.log("Fetching MCP tools from Composio...");
const composioTools = await mcpClient.getTools();
console.log("Number of tools:", Object.keys(composioTools).length);

What's happening:

MCPClient takes an id for this client and a list of MCP servers
The headers property includes the x-api-key for authentication
getTools fetches the tool definitions exposed by the Google Analytics toolkit

Create the Mastra agent

typescript

const agent = new Agent({
    name: "google_analytics-mastra-agent",
    instructions: "You are an AI agent with Google Analytics tools via Composio.",
    model: "openai/gpt-5",
  });

What's happening:

Agent is the core Mastra agent
name is just an identifier for logging and debugging
instructions guide the agent to use tools instead of only answering in natural language
model uses openai("gpt-5") to configure the underlying LLM

Set up interactive chat interface

typescript

let messages: AiMessageType[] = [];

console.log("Chat started! Type 'exit' or 'quit' to end.\n");

const rl = readline.createInterface({
  input: process.stdin,
  output: process.stdout,
  prompt: "> ",
});

rl.prompt();

rl.on("line", async (userInput: string) => {
  const trimmedInput = userInput.trim();

  if (["exit", "quit", "bye"].includes(trimmedInput.toLowerCase())) {
    console.log("\nGoodbye!");
    rl.close();
    process.exit(0);
  }

  if (!trimmedInput) {
    rl.prompt();
    return;
  }

  messages.push({
    id: crypto.randomUUID(),
    role: "user",
    content: trimmedInput,
  });

  console.log("\nAgent is thinking...\n");

  try {
    const response = await agent.generate(messages, {
      toolsets: {
        google_analytics: composioTools,
      },
      maxSteps: 8,
    });

    const { text } = response;

    if (text && text.trim().length > 0) {
      console.log(`Agent: ${text}\n`);
        messages.push({
          id: crypto.randomUUID(),
          role: "assistant",
          content: text,
        });
      }
    } catch (error) {
      console.error("\nError:", error);
    }

    rl.prompt();
  });

  rl.on("close", async () => {
    console.log("\nSession ended.");
    await mcpClient.disconnect();
    process.exit(0);
  });
}

main().catch((err) => {
  console.error("Fatal error:", err);
  process.exit(1);
});

What's happening:

messages keeps the full conversation history in Mastra's expected format
agent.generate runs the agent with conversation history and Google Analytics toolsets
maxSteps limits how many tool calls the agent can take in a single run
onStepFinish is a hook that prints intermediate steps for debugging

Complete Code

Here's the complete code to get you started with Google Analytics and Mastra AI:

typescript

import "dotenv/config";
import { openai } from "@ai-sdk/openai";
import { Agent } from "@mastra/core/agent";
import { MCPClient } from "@mastra/mcp";
import { Composio } from "@composio/core";
import * as readline from "readline";

import type { AiMessageType } from "@mastra/core/agent";

const openaiAPIKey = process.env.OPENAI_API_KEY;
const composioAPIKey = process.env.COMPOSIO_API_KEY;
const composioUserID = process.env.COMPOSIO_USER_ID;

if (!openaiAPIKey) throw new Error("OPENAI_API_KEY is not set");
if (!composioAPIKey) throw new Error("COMPOSIO_API_KEY is not set");
if (!composioUserID) throw new Error("COMPOSIO_USER_ID is not set");

const composio = new Composio({ apiKey: composioAPIKey as string });

async function main() {
  const session = await composio.create(composioUserID as string, {
    toolkits: ["google_analytics"],
  });

  const composioMCPUrl = session.mcp.url;

  const mcpClient = new MCPClient({
    id: composioUserID as string,
    servers: {
      google_analytics: {
        url: new URL(composioMCPUrl),
        requestInit: {
          headers: session.mcp.headers,
        },
      },
    },
    timeout: 30_000,
  });

  const composioTools = await mcpClient.getTools();

  const agent = new Agent({
    name: "google_analytics-mastra-agent",
    instructions: "You are an AI agent with Google Analytics tools via Composio.",
    model: "openai/gpt-5",
  });

  let messages: AiMessageType[] = [];

  const rl = readline.createInterface({
    input: process.stdin,
    output: process.stdout,
    prompt: "> ",
  });

  rl.prompt();

  rl.on("line", async (input: string) => {
    const trimmed = input.trim();
    if (["exit", "quit"].includes(trimmed.toLowerCase())) {
      rl.close();
      return;
    }

    messages.push({ id: crypto.randomUUID(), role: "user", content: trimmed });

    const { text } = await agent.generate(messages, {
      toolsets: { google_analytics: composioTools },
      maxSteps: 8,
    });

    if (text) {
      console.log(`Agent: ${text}\n`);
      messages.push({ id: crypto.randomUUID(), role: "assistant", content: text });
    }

    rl.prompt();
  });

  rl.on("close", async () => {
    await mcpClient.disconnect();
    process.exit(0);
  });
}

main();

Conclusion

You've built a Mastra AI agent that can interact with Google Analytics through Composio's Tool Router. You can extend this further by:

Adding other toolkits like Gmail, Slack, or GitHub
Building a web-based chat interface around this agent
Using multiple MCP endpoints to enable cross-app workflows

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TOOLKIT MARKETPLACE

FAQ

What are the differences in Tool Router MCP and Google Analytics MCP?

With a standalone Google Analytics MCP server, the agents and LLMs can only access a fixed set of Google Analytics tools tied to that server. However, with the Composio Tool Router, agents can dynamically load tools from Google Analytics and many other apps based on the task at hand, all through a single MCP endpoint.

Can I use Tool Router MCP with Mastra AI?

Yes, you can. Mastra AI fully supports MCP integration. You get structured tool calling, message history handling, and model orchestration while Tool Router takes care of discovering and serving the right Google Analytics tools.

Can I manage the permissions and scopes for Google Analytics while using Tool Router?

Yes, absolutely. You can configure which Google Analytics scopes and actions are allowed when connecting your account to Composio. You can also bring your own OAuth credentials or API configuration so you keep full control over what the agent can do.

How safe is my data with Composio Tool Router?

All sensitive data such as tokens, keys, and configuration is fully encrypted at rest and in transit. Composio is SOC 2 Type 2 compliant and follows strict security practices so your Google Analytics data and credentials are handled as safely as possible.

Used by agents from

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We handle tool reliability, observability, and security so you never have to second-guess an agent action.

Get started for free Get a demo↗

Harsha GaddipatiCo-founder, Slashy

Karan skipped his own birthday party to fix our critical issue. It was 10 pm and he diverted his Waymo to help us instead. This really sets the bar, shows you the commitment you need to have when users rely on your software.

Abhi AryaCo-founder, Opennote

A lot of students tell us that the moment their connected tools start talking to each other inside Opennote feels almost magical. The agent just knows them, and it has immensely helped in keeping new users on the platform.

Nirman DaveCEO, Zams

We chose Composio over Pipedream because it delivered depth where it mattered. It supported niche tools and tricky edge cases that other platforms simply ignored. Giving us confidence to scale without compromising.

Ryan YuFounder, Extra Thursday

As a solo builder, shipping fast is life or death. The only way I can outcompete incumbents is by outmanoeuvring them. Getting bogged down in the complexities of managing agent auth would have been a death sentence for Extra Thursday.

Tomisin JenrolaFounder & CEO, SwarmZero

Before partnering with Composio, adding tool integrations was a slow, resource-intensive process. Each integration could take weeks or months of engineering time, and maintaining them meant constantly keeping up with API changes.

Jerome LeclancheCo-Founder, Ingram Technologies

With hands-on help from their founder, we integrated Gmail and Google Drive in just 30 minutes. This level of personal support and commitment is exactly what startups should strive for.

Harsha GaddipatiCo-founder, Slashy

Abhi AryaCo-founder, Opennote

Nirman DaveCEO, Zams

Ryan YuFounder, Extra Thursday

Tomisin JenrolaFounder & CEO, SwarmZero

Jerome LeclancheCo-Founder, Ingram Technologies

With hands-on help from their founder, we integrated Gmail and Google Drive in just 30 minutes. This level of personal support and commitment is exactly what startups should strive for.

Harsha GaddipatiCo-founder, Slashy

Abhi AryaCo-founder, Opennote

Nirman DaveCEO, Zams

Ryan YuFounder, Extra Thursday

Tomisin JenrolaFounder & CEO, SwarmZero

Jerome LeclancheCo-Founder, Ingram Technologies

With hands-on help from their founder, we integrated Gmail and Google Drive in just 30 minutes. This level of personal support and commitment is exactly what startups should strive for.

How to integrate Google Analytics MCP with Mastra AI

Table of Contents

Connect Google Analytics without Auth hassles

Introduction

Also integrate Google Analytics with

TL;DR

What is Mastra AI?

What is the Google Analytics MCP server, and what's possible with it?

Supported Tools & Triggers

What is the Composio tool router, and how does it fit here?

What is Composio SDK?

How the Composio SDK works

Step-by-step Guide

Prerequisites

Getting API Keys for OpenAI and Composio

Install dependencies

Set up environment variables

Import libraries and validate environment

Create a Tool Router session for Google Analytics

Configure Mastra MCP client and fetch tools

Create the Mastra agent

Set up interactive chat interface

Complete Code

Conclusion

How to build Google Analytics MCP Agent with another framework

ChatGPT

Antigravity

OpenAI Agents SDK

Claude Agent SDK

Claude Code

Claude Cowork

Codex

Cursor

OpenClaw

Hermes

CLI

Google ADK

LangChain

Vercel AI SDK

LlamaIndex

CrewAI

OpenCode

VS Code

Explore Other Toolkits

Firecrawl

Tavily

Exa

FAQ

What are the differences in Tool Router MCP and Google Analytics MCP?

Can I use Tool Router MCP with Mastra AI?

Can I manage the permissions and scopes for Google Analytics while using Tool Router?

How safe is my data with Composio Tool Router?

Used by agents from

Never worry about agent reliability