How to connect Metaads to Claude Cowork

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Introduction

Cowork is Anthropic's AI agent for knowledge work. Think of it as Claude Code for everything else. It works autonomously with your computer, local files, and applications to accomplish complex tasks.

This guide walks you through the easiest and most secure way to connect your Metaads account to Cowork via Composio Connect, enabling it to get ad performance insights for last week, create a new campaign for summer sale, pause all ads in underperforming campaigns, and more such actions on your behalf without compromising your account security.

Also integrate Metaads with

Connecting Metaads to Claude Cowork

1. Open Customize

In Claude Desktop, click Customize in the left sidebar, then select Connectors and click the + icon at the top.

Claude Desktop connectors screen with Add custom connector selected

2. Add the Composio MCP server

Click Add custom connector and paste in the Composio MCP server URL:

bash
https://connect.composio.dev/mcp
Add custom connector dialog with Composio MCP server URL

3. Authorize in your browser

Click Connect. You'll be redirected to a browser window where you can authorize Composio to continue.

Composio authorization screen for Claude Cowork

4. Connect your Metaads account

Back in Cowork, ask the agent to connect to Metaads or give it any Metaads-related task.

For example, ask Cowork to:

  • "Get ad performance insights for last week"
  • "Create a new campaign for summer sale"
  • "Pause all ads in underperforming campaigns"

It will prompt you to authenticate and authorize access.

That's it. Composio's tools are now available in Cowork, and your Metaads account is ready to use.

What is Claude Cowork?

Claude Cowork is Anthropic's agent for general knowledge work. It can use your computer, files, and connected applications to complete longer-running tasks across your work tools.

With Composio Connect, Cowork can securely access apps like Metaads through MCP without you sharing account credentials directly with the agent.

What is the Metaads MCP server, and what's possible with it?

The Metaads MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your Meta Ads account. It provides structured and secure access to your advertising assets, so your agent can perform actions like creating campaigns, managing ads, analyzing insights, and handling audiences on your behalf.

  • Automated campaign and ad creation: Quickly launch new campaigns, ad sets, and ads—including image, video, carousel, and collection formats—without manual setup.
  • Real-time ad performance insights: Instantly retrieve analytics and detailed insights for any ad account, campaign, ad set, or individual ad to monitor and optimize your strategies.
  • Audience management and targeting: Effortlessly create and update custom audiences, from customer lists to website visitors, so your ads reach the right people.
  • Campaign control and optimization: Pause or delete campaigns and creatives, allowing your agent to manage spend and keep your advertising up to date.
  • Creative asset automation: Generate, fetch, or remove ad creatives on the fly, making it easy to test new visuals or messaging across your campaigns.

Supported Tools & Triggers

Tools
Create AdCreate a new ad within an ad set using the meta marketing api.
Create Ad CreativeCreate a new ad creative using the meta marketing api.
Create Ad SetCreate a new ad set within a campaign using the meta marketing api.
Create CampaignCreate a new advertising campaign using the meta marketing api.
Create Custom AudienceCreate a new custom audience using the meta marketing api.
Delete Ad CreativeDelete ad creative
Delete CampaignDelete an advertising campaign using the meta marketing api.
Get Ad CreativeGet ad creative
Get InsightsGet insights data for a meta ads object (ad account, campaign, ad set, or ad) using the meta marketing api.
Pause CampaignPause an advertising campaign using the meta marketing api.
Preview Ad CreativePreview ad creative
Read Ad SetsRetrieve ad sets from a meta ad account using the marketing api.
Resume CampaignResume a paused advertising campaign using the meta marketing api.
Update Ad CreativeUpdate ad creative
Update CampaignUpdate an existing advertising campaign using the meta marketing api.
Upload Ad ImageUpload an image for use in meta ad creatives using the marketing api.

Available tools and triggers

After setup, the supported Metaads tools and triggers listed on this page are available to Cowork through Composio Connect.

You can now ask Cowork to handle Metaads workflows in natural language, from quick summaries and drafting tasks to more complex multi-step work across connected apps.

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FAQ

What are the differences in Tool Router MCP and Metaads MCP?

With a standalone Metaads MCP server, the agents and LLMs can only access a fixed set of Metaads tools tied to that server. However, with the Composio Tool Router, agents can dynamically load tools from Metaads and many other apps based on the task at hand, all through a single MCP endpoint.

Can I use Tool Router MCP with Claude Cowork?

Yes, you can. Claude Cowork fully supports MCP integration. You get structured tool calling, message history handling, and model orchestration while Tool Router takes care of discovering and serving the right Metaads tools.

Can I manage the permissions and scopes for Metaads while using Tool Router?

Yes, absolutely. You can configure which Metaads scopes and actions are allowed when connecting your account to Composio. You can also bring your own OAuth credentials or API configuration so you keep full control over what the agent can do.

How safe is my data with Composio Tool Router?

All sensitive data such as tokens, keys, and configuration is fully encrypted at rest and in transit. Composio is SOC 2 Type 2 compliant and follows strict security practices so your Metaads data and credentials are handled as safely as possible.

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