How to connect Metaads to Claude

Connect Claude Web, Desktop and Cowork to Metaads MCP. Get ad performance insights for last week, create a new campaign for summer sale, and more using natural language, with authentication handled for you.

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Oauth2Api Key

Metaads is Meta's official Ads API that lets you manage, analyze, and optimize your Facebook and Instagram ad campaigns. Streamline ad operations and gain deeper insights with robust automation.

50 Tools

Introduction

Claude is Anthropic's AI assistant, available on the web, in the desktop app, and on mobile. Cowork is its agent for knowledge work, and it runs on all of those surfaces too. Connected to your apps, Claude can work with your files and services to accomplish complex tasks on your behalf.

This guide walks you through the easiest and most secure way to connect your Metaads account to Claude via Composio Connect, enabling it to get ad performance insights for last week, create a new campaign for summer sale, pause all ads in underperforming campaigns, and more such actions on your behalf without compromising your account security.

Setup is the same on Claude Web, Desktop, and Cowork, and you only need to do it once. The connector is tied to your account, so it's available in all three.

Also integrate Metaads with

Connecting Metaads to Claude Web, Desktop, and Cowork

Two ways to add the Composio connector. Pick whichever you prefer.

1. Add with one click

Click the button. Claude opens with the Composio connector filled in. Click Add, then go to step 2.

Add to Claude

Add manually

In Claude Desktop, click Customize in the left sidebar, then select Connectors and click the + icon at the top.

Claude Desktop connectors screen with Add custom connector selected

Click Add custom connector and paste in the Composio MCP server URL:

bash
https://connect.composio.dev/mcp
Add custom connector dialog with Composio MCP server URL

2. Authorize in your browser

Click Connect. You'll be redirected to a browser window where you can authorize Composio to continue.

Composio authorization screen for Claude Web, Desktop, and Cowork

3. Connect your Metaads account

Back in Claude, ask it to connect to Metaads or give it any Metaads-related task.

For example, ask Claude to:

  • "Get ad performance insights for last week"
  • "Create a new campaign for summer sale"
  • "Pause all ads in underperforming campaigns"

It will prompt you to authenticate and authorize access.

That's it. Composio's tools are now available in Claude, and your Metaads account is ready to use.

What is the Metaads Claude Connector, and what's possible with it?

The Metaads MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your Meta Ads account. It provides structured and secure access to your advertising assets, so your agent can perform actions like creating campaigns, managing ads, analyzing insights, and handling audiences on your behalf.

  • Automated campaign and ad creation: Quickly launch new campaigns, ad sets, and ads—including image, video, carousel, and collection formats—without manual setup.
  • Real-time ad performance insights: Instantly retrieve analytics and detailed insights for any ad account, campaign, ad set, or individual ad to monitor and optimize your strategies.
  • Audience management and targeting: Effortlessly create and update custom audiences, from customer lists to website visitors, so your ads reach the right people.
  • Campaign control and optimization: Pause or delete campaigns and creatives, allowing your agent to manage spend and keep your advertising up to date.
  • Creative asset automation: Generate, fetch, or remove ad creatives on the fly, making it easy to test new visuals or messaging across your campaigns.

Troubleshooting

1. Why does Claude not use the Composio connector for Metaads?

The connector can show as connected, but Claude must use it in each Metaads conversation.

  • Click + at the lower left of the chat, or type /.
  • Hover Connectors.
  • Turn on Composio.
  • Ask Claude to connect to Metaads again.

2. Why does Claude show an MCP server error before Metaads connects?

Claude can show Couldn't reach the MCP server or Authorization with the MCP server failed when you add the connector for Metaads.

  • Check that the connector URL is https://connect.composio.dev/mcp.
  • Connectors run from Anthropic's cloud, so your device network is usually not the problem.
  • Add the connector again from Customize > Connectors, then ask Claude to connect Metaads.
  • If it fails again, send the error and the ofid_ reference id to support@composio.dev.

3. Why does the Metaads authorization link not work?

The Composio connector is one server. Your Metaads account connects separately when Claude asks for it.

  • If the browser does not open, or the link expires, ask Claude to retry the Metaads connection.
  • Composio creates a fresh Metaads authorization link.
  • Open that link in your browser and finish the Metaads sign-in.

4. Why do Metaads actions fail after they worked before?

The Metaads connection can expire or lose permission.

  • Ask Claude to inspect the Metaads connection.
  • If the connection is unhealthy, disconnect it when Claude prompts you.
  • Reconnect the Metaads account and retry the action.
  • If Claude shows a permission prompt, approve it before Claude changes data in Metaads.
  • If the action still fails with a permission error, check that the connected account has that permission in Metaads itself.

5. How do I switch to a different Metaads account?

Claude can manage the Metaads connection for you.

  • Ask Claude to disconnect or delete the current Metaads account.
  • Ask Claude to connect Metaads again.
  • Open the new Composio authorization link for Metaads.
  • Sign in with the other Metaads account in the browser.
  • After the account connects, ask Claude to retry the Metaads task.

6. Why is my Metaads connection missing in Claude Desktop or on a Team plan?

The connector belongs to your Claude account, so your Metaads connection works in Claude Web, Desktop, and Cowork.

  • In Claude Desktop, open Customize > Connectors.
  • Next to Composio, click and click Clear cache.
  • If Metaads tools still do not appear, click , disconnect, remove the connector, and add it again.
  • On Team or Enterprise, an Owner or Primary Owner must enable the connector before you can connect Metaads.
TOOLS

Supported Tools

Every Metaads action and event your agent gets out of the box.

Create Ad

Create a new ad within an ad set using the Meta Marketing API.

Create Ad Creative

Create a new ad creative using the Meta Marketing API.

Create Ad Set

Create a new ad set within a campaign using the Meta Marketing API.

Create Campaign

Create a new advertising campaign using the Meta Marketing API.

Create Custom Audience

Create a new custom audience using the Meta Marketing API.

Delete Campaign

Delete an advertising campaign using the Meta Marketing API.

Get Ad Accounts

Tool to retrieve all ad account IDs accessible to the authenticated user from Meta Ads.

Get Ad Creative

Get Ad Creative

Get Insights

Get insights data for a Meta Ads object (ad account, campaign, ad set, or ad) using the Meta Marketing API.

Get Meta Object

Tool to retrieve data for any Meta Marketing API object by its ID.

Get Page Accounts

Tool to retrieve permanent page access tokens for accounts managed by the user.

Get User

Tool to retrieve information about the authenticated user from Meta (Facebook) Graph API.

List Ad Creatives

Tool to list all ad creatives under an ad account.

List Ad Network Analytics

Tool to retrieve ad network analytics for a Meta Business using the Meta Marketing API.

List Ad Network Analytics Results

Tool to retrieve ad network analytics results for Facebook Audience Network.

List Ads

Tool to list all ads under an ad account using the Meta Marketing API.

List Agencies

Tool to retrieve agencies associated with a Meta Business or Ad Account.

List Assigned Pages

Tool to retrieve Facebook Pages assigned to a business user via Meta Marketing API.

List Assigned Users

Tool to list users assigned to a Facebook Page or Ad Account within a specific business context.

List Business Ad Accounts

Tool to retrieve all ad accounts owned by a specific Business Manager.

List Business Invoices

Tool to retrieve business invoices from Meta Marketing API.

List Client Ad Accounts

Tool to list all client ad accounts accessible to a business from Meta Ads.

List Client Apps

Tool to retrieve client apps associated with a Meta Business using the Marketing API.

List Client Instagram Assets

Tool to retrieve Instagram assets that are shared with a business as a client using the Meta Marketing API.

List Client Offsite Signal Container Business Objects

Tool to retrieve client offsite signal container business objects for a business from Meta Marketing API.

List Client Pages

Tool to retrieve client pages associated with a Meta business.

List Clients

Tool to retrieve client businesses associated with a Meta Business Manager.

List Collaborative Ads Collaboration Requests

Tool to retrieve collaborative ads collaboration requests for a Meta Business using the Marketing API.

List Collaborative Ads Suggested Partners

Tool to retrieve collaborative ads suggested partners for a business from Meta Marketing API.

List Initiated Audience Sharing Requests

Tool to retrieve initiated audience sharing requests for a business using the Meta Marketing API.

List Managed Partner Ads Funding Source Details

Tool to retrieve managed partner ads funding source details for a Meta Business.

List Owned Apps

Tool to retrieve apps owned by a business from Meta Marketing API.

List Owned Businesses

Tool to retrieve businesses owned by a parent Business Manager from Meta Marketing API.

List Owned Instagram Assets

Tool to list Instagram accounts/assets owned by a Meta Business.

List Owned Offsite Signal Container Business Objects

Tool to retrieve owned offsite signal container business objects for a business from Meta Marketing API.

List Owned Pages

Tool to retrieve Pages owned by a Business Manager from Meta Marketing API.

List Pending Client Ad Accounts

Tool to retrieve pending client ad account access requests for a Business Manager from Meta Ads.

List Pending Client Apps

Tool to retrieve pending client apps for a Meta Business.

List Pending Client Pages

Tool to retrieve pending client pages for a Business Manager using the Meta Marketing API.

List Pending Shared Offsite Signal Container Business Objects

Tool to retrieve pending shared offsite signal container business objects from Meta Marketing API.

List Pending Owned Ad Accounts

Tool to retrieve pending owned ad accounts for a Business Manager account from Meta Marketing API.

List Pending Owned Pages

Tool to retrieve Pages with pending ownership status for a Business Manager from Meta Marketing API.

List Pending Users

Tool to retrieve pending users from a Business Manager in Meta Marketing API.

List Received Audience Sharing Requests

Tool to retrieve all received audience sharing requests for a business using the Meta Marketing API.

List System Users

Tool to retrieve system users for a Meta Business Manager account.

List Targeting Search

Tool to search for targeting options in Meta Ads Marketing API.

Read Ad Sets

Retrieve ad sets from a Meta ad account using the Marketing API.

Update Ad Creative

Update Ad Creative

Update Campaign

Update an existing advertising campaign using the Meta Marketing API.

Upload Ad Image

Upload an image for use in Meta ad creatives using the Marketing API.

FAQ

Frequently asked questions

With a standalone Metaads MCP server, the agents and LLMs can only access a fixed set of Metaads tools tied to that server. However, with the Composio Tool Router, agents can dynamically load tools from Metaads and many other apps based on the task at hand, all through a single MCP endpoint.

Yes, you can. Claude Cowork fully supports MCP integration. You get structured tool calling, message history handling, and model orchestration while Tool Router takes care of discovering and serving the right Metaads tools.

Yes, absolutely. You can configure which Metaads scopes and actions are allowed when connecting your account to Composio. You can also bring your own OAuth credentials or API configuration so you keep full control over what the agent can do.

All sensitive data such as tokens, keys, and configuration is fully encrypted at rest and in transit. Composio is SOC 2 Type 2 compliant and follows strict security practices so your Metaads data and credentials are handled as safely as possible.

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