ActiveTrail MCP server for AI agents and assistants

Securely connect your AI agents and chatbots (Claude, ChatGPT, Cursor, etc) with ActiveTrail MCP or direct API to send campaigns, manage contact lists, automate email sequences, and analyze campaign results through natural language.

ActiveTrail logoActiveTrail
Api Key

ActiveTrail is a user-friendly email marketing and automation platform. It helps you reach subscribers and automate campaigns with ease.

159 Tools

Try ActiveTrail now

Type what you want done — sign in and watch it run live in the Tool Router playground.

TOOL ROUTER PLAYGROUND
ActiveTrail
Try asking
TOOLS

Supported Tools

Every ActiveTrail action and event your agent gets out of the box.

Add Group Member

Tool to add a member to a group in ActiveTrail.

Add Mailing List Member

Tool to add a member to a mailing list in ActiveTrail.

Get Contact Growth

Retrieves daily contact growth statistics showing active (subscribed) and inactive (unsubscribed) contact counts over a specified date range.

Create a New Group

Creates a new contact group in ActiveTrail for organizing and segmenting contacts.

Create Campaign

Tool to create a new email campaign in ActiveTrail.

Create Campaign for Contacts

Tool to create and send a new campaign to specific contacts in ActiveTrail.

Create Contact

Creates a new contact in ActiveTrail with the provided information.

Create Content Category

Tool to create a new content category in ActiveTrail account.

Create New Mailing List

Tool to create a new mailing list in ActiveTrail.

Create Order

Tool to create new orders in ActiveTrail commerce system.

Create Segmentation

Create a new contact segmentation in ActiveTrail.

Create Smart Code Site

Creates a new Smart Code tracking site in ActiveTrail.

Create SMS Campaign

Tool to create a new SMS campaign in ActiveTrail.

Create SMS Operational Message

Tool to create a new operational SMS transactional message.

Create Webhook

Create a new webhook for event notifications in ActiveTrail.

Delete content category

Tool to delete a specific content category by ID.

Delete group member

Tool to delete a group member by ID.

Delete Automations

Tool to delete one or more automations from Active Trail.

Delete Campaign

Tool to remove a campaign from ActiveTrail account.

Delete Contact

Tool to permanently remove a contact from the ActiveTrail account by their unique contact ID.

Delete group by ID

Tool to delete a group by ID.

Delete Mailing List

Tool to permanently remove a mailing list from the ActiveTrail account by its unique ID.

Delete Smart Code Site

Tool to remove a Smart Code site from ActiveTrail.

Delete Template

Tool to remove a template from ActiveTrail account.

Delete template category

Tool to delete a template category by ID.

Delete Webhook

Tool to remove a webhook from ActiveTrail account by its ID.

Delete webhook parameter

Removes a specific parameter from a webhook configuration in ActiveTrail.

Get Account Balance

Tool to retrieve email and SMS credit balance for the account.

Get specific content category

Tool to retrieve specific category details by ID.

Get ActiveCommerce Integration Data

Retrieves the account's ActiveCommerce integration configuration data including mailing list and group associations.

Get Account Merge Status

Check if the ActiveTrail account has any pending account merge operations.

Get All Campaign Reports

Tool to retrieve a full overview of all campaign reports with comprehensive metrics.

Get All Groups

Tool to retrieve the full list of account groups with pagination and filtering.

Get All Sent Campaigns

Tool to retrieve campaigns with optional filtering by date, mailing list, and search criteria.

Get Automation Log

Tool to track contacts through automation journey by retrieving detailed logs.

Get Automation Queue Logs

Tool to retrieve contacts that did not finish a specific automation.

Get Automation SMS Campaign Summary Report

Tool to retrieve SMS campaigns' summary reports for a specific automation.

Get Automation Email Campaign Summary Report

Tool to retrieve email campaigns' summary reports for a specific automation.

Get Automations

Tool to list account automations with filtering and pagination.

Get Automation Details

Tool to retrieve detailed configuration of a specific automation excluding step-by-step execution details.

Get Automation Email Campaign Steps

Tool to retrieve all email campaign steps in an automation workflow.

Get Automation SMS Campaign Steps

Tool to retrieve all SMS campaign steps in an automation workflow.

Get Automation Trigger Types

Tool to retrieve all available start trigger options for automations.

Get Campaign Bounces

Tool to retrieve bounce details by domain for a specific campaign.

Get Campaign Click-Through Data

Retrieves detailed click-through data for all links in a campaign or optionally for a specific link.

Get Campaign Design

Tool to retrieve campaign design configuration including visual layout and HTML content.

Get Campaign Domains Report

Tool to retrieve a report by domain for a specific campaign.

Get Campaign Opens

Tool to retrieve contacts who opened a specific campaign email.

Get Campaign Report

Retrieves comprehensive performance metrics for a specific email campaign by its ID.

Get Campaign Bounced Emails by Type

Tool to retrieve bounced email details filtered by bounce type for a specific campaign.

Get Campaign Spam Complaints

Tool to retrieve contacts who reported a specific campaign as spam.

Get Campaign Email Activity Report

Tool to retrieve all contacts' activity on a specific campaign.

Get Campaign Sent Emails

Tool to retrieve contacts who received a specific campaign email.

Get Campaign Unopened Contacts

Tool to retrieve contacts who did not open a specific campaign.

Get Campaign Scheduling

Retrieves the scheduling configuration for a specific email campaign, including send status and scheduled datetime.

Get Campaign by ID

Tool to retrieve complete campaign information including send settings, design, template, and A/B test configuration.

Get Campaign Details

Tool to retrieve detailed campaign information including name, subject, and settings.

Get Campaign Segment Settings

Tool to retrieve campaign sending settings including target groups and sending restrictions.

Get Sent Campaigns

Tool to retrieve a list of all sent campaigns from ActiveTrail.

Get Campaign Template

Retrieves template details (design, content, subject line, sender info) for a specific email campaign.

Get Campaign Unsubscribed Contacts

Retrieves the list of contacts who unsubscribed from a specific email campaign.

Get Commerce Schema

Tool to retrieve order fields schema information from the ActiveTrail commerce API.

Get Contact Activity

Tool to retrieve contact's email engagement history including opens and clicks.

Get Contact Details

Tool to retrieve complete details of a specific contact by their ID.

Get Contact Fields

Tool to retrieve account contact fields filtered by type.

Get Contact Groups

Tool to retrieve all groups associated with a specific contact.

Get Contact List

Tool to retrieve account contacts filtered by status and date range.

Get Contact's Errors

Tool to retrieve bounce and error history for a specific contact.

Get Contact's Mailing Lists

Tool to retrieve all mailing lists associated with a specific contact.

Get Contacts Merges

Tool to retrieve contacts experiencing merge conflicts with filtering options.

Get Contact SMS Statistics

Tool to retrieve contact interaction statistics for a specific transactional SMS.

Get Contact's Statistics for Campaign

Tool to retrieve contact's interaction statistics for a specific campaign.

Get Contacts Subscription All Contacts

Tool to get contacts' subscription status and the source of their status (if known).

Get Contacts Subscription Status

Get daily breakdown of contact status statistics over a date range.

Get Contacts Subscription Subscribers

Tool to retrieve all contacts who subscribed and the source of their subscription status.

Get Contacts Subscription Unsubscribers

Tool to retrieve all contacts who unsubscribed and the source of their unsubscription status.

Get Contacts Unsubscribers SMS

Tool to retrieve all contacts who unsubscribed from receiving SMS messages.

Get Contacts With SMS State

Tool to retrieve account's contacts list with SMS subscription state.

Get Content Categories

Tool to retrieve all content categories from the ActiveTrail account.

Get Customer Stats for Transactional Message

Tool to retrieve customer interaction statistics for a specific transactional message.

Get Executive Report

Retrieve executive performance report for the ActiveTrail account, providing email marketing metrics over the past 12 months.

Get External Schema

Tool to retrieve contact field schema information for the account.

Get Group Details

Tool to retrieve detailed information about a specific group by its unique identifier.

Get Group Contents by ID

Tool to retrieve all group members by group ID with pagination and filtering.

Get Group Events

Tool to retrieve all events for a specific group with optional filtering by event type, event date, and subscriber creation date.

Get Landing Pages

Tool to retrieve landing pages from the ActiveTrail account with pagination support.

Get Mailing List

Tool to retrieve basic information about a specific mailing list by its unique identifier.

Get Mailing List Members

Tool to retrieve all members belonging to a specific mailing list.

Get Mailing Lists

Tool to retrieve all mailing lists from the ActiveTrail account.

Get Order

Tool to retrieve complete details of a specific order from ActiveTrail commerce system.

Get Push Campaign Opens

Retrieves a list of contacts who opened a specific push notification campaign, including contact details and when they opened the notification.

Get Push Campaign Delivered Report

Tool to retrieve contacts who successfully received a specific push notification campaign.

Get Push Campaign Failed Delivery Report

Tool to retrieve the failed delivery report for a specific push campaign.

Get Push Campaign Reports

Retrieves push notification campaign performance metrics and reports filtered by date range, send type, or search term.

Get Push Campaign Sent Report

Tool to retrieve the list of contacts who were sent a specific push notification campaign, including contact details, device types, and sent timestamps.

Get Push Campaign Report Summary

Tool to retrieve aggregated summary statistics for push notification campaigns filtered by date range.

Get Push Campaigns

Tool to retrieve push notification campaigns with optional filtering by date, campaign ID, and search criteria.

Get Segmentation Rule Field Types

Retrieve a reference dictionary of all available field types that can be used in segmentation rules for ActiveTrail automation.

Get Segmentation Rule Operations

Retrieves available rule operations for segmentation by field type.

Get Segmentation Rule Types

Tool to retrieve available segmentation rule types for automation.

Get Segmentation Rule Types Mapping

Tool to retrieve the complete mapping of segmentation rule types with their associated field types and operations from ActiveTrail.

Get Segmentations

Retrieve all contact segmentations from your ActiveTrail account.

Get Sending Profiles

Tool to retrieve account email sending profiles.

Get Signup Forms

Tool to retrieve all signup forms from the ActiveTrail account.

Get Smart Code Sites

Retrieves all Smart Code tracking sites configured in the ActiveTrail account.

Get SMS Campaign by ID

Tool to retrieve detailed information about a specific SMS campaign by its unique identifier.

Get SMS Campaign Clickers

Retrieve contacts who clicked links in an SMS campaign with detailed click analytics.

Get SMS Campaign Delivered Report

Tool to retrieve delivery confirmations for a specific SMS campaign.

Get SMS Campaign Estimate

Tool to calculate the estimated number of messages for a given SMS campaign.

Get SMS Campaign Report

Tool to retrieve summary report for a specific SMS campaign by ID.

Get SMS Campaign Report Clicks

Tool to retrieve detailed click event data for links in SMS campaigns.

Get SMS Campaign Failed Delivery Report

Tool to retrieve the failed delivery report for a specific SMS campaign.

Get SMS Campaign Reports

Tool to retrieve SMS campaign performance metrics and reports with filtering options.

Get SMS Campaign Sent Contacts Report

Tool to retrieve all contacts that an SMS campaign was sent to.

Get SMS Campaign Report Summary

Retrieve aggregate summary metrics for SMS campaigns across a filtered date range.

Get SMS Campaign Unsubscribed Contacts

Tool to retrieve contacts who unsubscribed from a specific SMS campaign.

Get SMS Sending Profiles

Tool to retrieve SMS sending profiles configured for the account.

Get Template

Tool to retrieve detailed information about a specific template from the account's saved templates.

Get Template Content

Tool to retrieve HTML content of a specific template.

Get Templates

Tool to retrieve saved templates from the ActiveTrail account.

Get Template Categories

Tool to retrieve all template categories from 'my templates' section.

Get Transactional Messages Classification

Tool to retrieve all classification options for operational/transactional messages.

Get Transactional SMS Message

Tool to retrieve detailed information about a specific transactional SMS message by its unique identifier.

Get Two-Way SMS Replies

Tool to retrieve virtual number SMS replies with filtering options.

Get Automation Update Actions

Retrieves all available update action types that can be applied to contacts within automation workflows.

Get User Social Accounts

Retrieve social media accounts (Facebook, Instagram, etc.

Get Webhook by ID

Tool to retrieve detailed information about a specific webhook by its unique identifier.

Get Webhooks

Tool to list account webhooks with optional filtering.

Get Webhook Parameters

Retrieves custom parameters configured for a specific webhook.

Import New Contacts

Tool to import new contacts into a group in ActiveTrail.

List SMS Campaigns

Tool to retrieve SMS campaigns with optional filtering by date, search term, and type.

List Transactional SMS Messages

Tool to retrieve all SMS transactional messages with pagination support.

Create Campaign from Template

Creates a new email campaign from an existing template.

Create Template Category

Tool to create a new template category in ActiveTrail.

Add Webhook Parameter

Tool to add a new parameter to an existing webhook in your ActiveTrail account.

Send Test Webhook Request

Tool to send a test webhook request with configurable URL and parameters.

Update content category

Tool to update a specific content category by ID.

Update Campaign Segment Settings

Tool to update campaign sending settings including groups and sending restrictions.

Remove Contact from Mailing List

Removes a specific contact from a mailing list in ActiveTrail.

Remove external contacts from group

Tool to remove contacts from a group via external ID.

Send Operational Message

Tool to send operational email messages to individual recipients (limited to 500 messages per request).

Send Operational Message Email

Tool to send transactional/operational email messages via ActiveTrail.

Test Webhook

Send a test request to a configured webhook to verify it's working correctly.

Update Campaign

Tool to update draft campaigns in ActiveTrail.

Update Campaign Design

Tool to update the design and HTML content of an email campaign in ActiveTrail.

Update Campaign Scheduling

Tool to configure send schedule for draft campaigns.

Update Campaign Details

Updates an email campaign's core details including name, subject line, sender profile, category, and delivery settings.

Update Campaign Template

Tool to update the template associated with an email campaign in ActiveTrail.

Update Contact

Tool to update an existing contact's information by ID.

Update Group

Updates an existing group in ActiveTrail by its ID.

Update Order

Updates an existing order in the ActiveTrail commerce system.

Update Segmentation

Tool to update an existing segmentation's name and/or rules by its ID.

Update Smart Code Site

Updates an existing Smart Code tracking site in ActiveTrail.

Update SMS Operational Message

Tool to update an operational SMS transactional message by ID.

Update Template

Tool to update an existing email template in ActiveTrail account.

Update Template Category

Tool to update an existing template category in ActiveTrail.

Update Template Content

Tool to update the HTML content of an email template in ActiveTrail.

Update Webhook

Tool to update an existing webhook configuration in ActiveTrail.

Update Webhook Parameter

Tool to update an existing webhook parameter in your ActiveTrail account.

SETUP GUIDE

Connect ActiveTrail MCP Tool with your Agent

1

Install Composio

typescript
npm install @composio/core ai @ai-sdk/mcp @ai-sdk/openai
Install the Composio SDK and your agent framework
2

Create a session with MCP enabled

typescript
import { Composio } from "@composio/core";

const composio = new Composio();
const { mcp } = await composio.create("your-user-id", {
  toolkits: ["active_trail"],
  mcp: true,
});
Create a session scoped to ActiveTrail and read its MCP URL and headers
3

Connect your agent to the MCP server

typescript
import { createMCPClient } from "@ai-sdk/mcp";
import { openai } from "@ai-sdk/openai";
import { generateText, stepCountIs } from "ai";

const client = await createMCPClient({
  transport: { type: "http", url: mcp.url, headers: mcp.headers },
});

const { text } = await generateText({
  model: openai("gpt-5.6-sol"),
  tools: await client.tools(),
  prompt: "Send a new email campaign to my \"Newsletter\" list announcing our summer sale.",
  stopWhen: stepCountIs(10),
});

console.log(text);
await client.close();
Pass the session's MCP URL and headers to your agent and run a ActiveTrail request
SETUP GUIDE

Connect ActiveTrail API Tool with your Agent

1

Install Composio

typescript
npm install @composio/core @composio/openai openai
Install the Composio SDK, the OpenAI provider, and the OpenAI SDK
2

Create a Composio session

typescript
import OpenAI from "openai";
import { Composio } from "@composio/core";
import { OpenAIResponsesProvider } from "@composio/openai";

const composio = new Composio({ provider: new OpenAIResponsesProvider() });
const client = new OpenAI();

const session = await composio.create("your-user-id", { toolkits: ["active_trail"] });
const tools = await session.tools();
Initialize Composio with the OpenAI Responses provider and create a session scoped to ActiveTrail
3

Run ActiveTrail tools with your agent

typescript
let response = await client.responses.create({
  model: "gpt-5.6-sol",
  tools,
  input: [{ role: "user", content: "Send a new email campaign to my \"Newsletter\" list announcing our summer sale." }],
});

while (response.output.some((o) => o.type === "function_call")) {
  const outputs = await composio.provider.handleToolCalls(session, response.output);
  response = await client.responses.create({
    model: "gpt-5.6-sol",
    tools,
    previous_response_id: response.id,
    input: outputs,
  });
}

console.log(response.output_text);
Send a request, execute the ActiveTrail tool calls through the session, and print the final answer

Why Use Composio?

AI Native ActiveTrail Integration

  • Supports both ActiveTrail MCP and direct API based integrations
  • Structured, LLM-friendly schemas for reliable tool execution
  • Rich coverage for reading, writing, and querying your ActiveTrail data

Managed Auth

  • Built-in API key handling with secure storage
  • Central place to manage, scope, and revoke ActiveTrail access
  • Per user and per environment credentials instead of hard-coded keys

Agent Optimized Design

  • Tools are tuned using real error and success rates to improve reliability over time
  • Comprehensive execution logs so you always know what ran, when, and on whose behalf

Enterprise Grade Security

  • Fine-grained RBAC so you control which agents and users can access ActiveTrail
  • Scoped, least privilege access to ActiveTrail resources
  • Full audit trail of agent actions to support review and compliance

Rolling this out across your team?

Give your team centralized access control across every framework with Composio’s MCP Gateway.

EXPLORE MCP GATEWAY
FAQ

Frequently asked questions

Yes, ActiveTrail requires you to configure your own API key credentials. Once set up, Composio handles secure credential storage and API request handling for you.

Yes! Composio's Tool Router enables agents to use multiple toolkits. Learn more.

Yes. Composio is SOC 2 Type II compliant and is built to keep your ActiveTrail connection and credentials secure. OAuth tokens and API keys are encrypted, and sensitive customer data is protected at rest and in transit.

Composio also undergoes independent security testing and continuously monitors its systems for security threats. You can review the latest reports and policies in the Composio Trust Center.

Composio maintains and updates all toolkit integrations automatically, so your agents always work with the latest API versions.

Create the key in your ActiveTrail account settings, then paste it once on Composio's connection page. Composio stores it encrypted and uses it only for the ActiveTrail actions your agent runs. Nobody else in your workspace can read it, and you can revoke it inside ActiveTrail at any time.

When you connect a ActiveTrail account through Composio, every action runs under that account, so anything the agent creates, sends, or changes shows up in ActiveTrail as done by you. Keep an approval step in your prompt for actions with side effects, such as sending or deleting, and have the agent draft first.

Whatever the credentials you connect allow inside ActiveTrail. If ActiveTrail lets you scope a key to specific permissions, create a scoped one so the agent can only do what you intend. You can revoke the key inside ActiveTrail at any time.

Yes. Composio supports multiple connected accounts for the same app, and that works in Claude, ChatGPT, or any other assistant you connect through Composio. Give each ActiveTrail connection a name such as work or personal, and the assistant uses the one you mention in the request. Each account keeps its own credentials and nothing is merged.

The connection stops working the moment ActiveTrail rejects the old key. Create a new key in ActiveTrail and reconnect the account from the Composio dashboard or by asking your agent to reconnect ActiveTrail. Nothing else changes.

Composio's free Hobby plan includes 100,000 tool calls per month with no credit card, which covers most personal ActiveTrail use. Paid plans add higher limits and team features. Your ActiveTrail plan and its API limits still apply as usual.

Built-in connectors usually give one AI access to a limited set of apps. Many people use Composio because it lets their AI connect to more apps than it normally supports, or connect to multiple accounts for the same app (e.g. connect Claude to multiple ActiveTrail accounts).

With Composio, you connect ActiveTrail once and then use it across different AI assistants without setting it up separately in each one. Connect your apps to Composio once, then connect Composio to whichever AI you use, whether that's Claude, ChatGPT, Hermes, or your own custom assistant.

Start with ActiveTrail.It takes 30 seconds.

Managed auth, hosted MCP servers, and every ActiveTrail tool your agent needs.Free to start.

Start building