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How to connect Sidetracker to Claude

Connect Claude Web, Desktop and Cowork to Sidetracker MCP. Show all marketing campaign lists this quarter, get detailed info for list id 12345, and more using natural language, with authentication handled for you.

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Sidetracker is a marketing analytics platform that tracks expenses, sales funnels, and customer journeys. It helps optimize marketing spend and visualize campaign performance from start to finish.

3 Tools

Introduction

Claude is Anthropic's AI assistant, available on the web, in the desktop app, and on mobile. Cowork is its agent for knowledge work, and it runs on all of those surfaces too. Connected to your apps, Claude can work with your files and services to accomplish complex tasks on your behalf.

This guide walks you through the easiest and most secure way to connect your Sidetracker account to Claude via Composio Connect, enabling it to show all marketing campaign lists this quarter, get detailed info for list ID 12345, analyze recent funnel performance by list, and more such actions on your behalf without compromising your account security.

Setup is the same on Claude Web, Desktop, and Cowork, and you only need to do it once. The connector is tied to your account, so it's available in all three.

Also integrate Sidetracker with

Claude CodeOpenAI Agents SDKClaude Agent SDKCodexOpenClawHermesAtomic AgentGoogle ADKLangChainVercel AI SDKMastra AILlamaIndexCrewAIPydantic AIAutoGen

Connecting Sidetracker to Claude Web, Desktop, and Cowork

Two ways to add the Composio connector. Pick whichever you prefer.

1. Add with one click

Click the button. Claude opens with the Composio connector filled in. Click Add, then go to step 2.

Add to Claude

Add manually

In Claude Desktop, click Customize in the left sidebar, then select Connectors and click the + icon at the top.

Claude Desktop connectors screen with Add custom connector selected

Click Add custom connector and paste in the Composio MCP server URL:

bash
https://connect.composio.dev/mcp
Add custom connector dialog with Composio MCP server URL

2. Authorize in your browser

Click Connect. You'll be redirected to a browser window where you can authorize Composio to continue.

Composio authorization screen for Claude Web, Desktop, and Cowork

3. Connect your Sidetracker account

Back in Claude, ask it to connect to Sidetracker or give it any Sidetracker-related task.

For example, ask Claude to:

  • "Show all marketing campaign lists this quarter"
  • "Get detailed info for list ID 12345"
  • "Analyze recent funnel performance by list"

It will prompt you to authenticate and authorize access.

That's it. Composio's tools are now available in Claude, and your Sidetracker account is ready to use.

What is the Sidetracker Claude Connector, and what's possible with it?

The Sidetracker MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your Sidetracker account. It provides structured and secure access to your marketing analytics, so your agent can retrieve detailed list analytics, explore customer journey data, and monitor campaign performance with ease.

  • List retrieval and exploration: Instantly fetch all available lists from your Sidetracker account to get a complete view of your marketing segments or campaigns.
  • Detailed list insights: Retrieve granular details about any specific list, enabling your agent to analyze list performance and attributes on demand.
  • Sales funnel analysis: Access list-based data to help break down and optimize each stage of your sales funnel.
  • Customer journey tracking: Let your agent pull list details to better understand customer touchpoints and pathways across your marketing efforts.
  • Marketing spend monitoring: Use list data as a foundation to evaluate and optimize your marketing expenses based on real-time analytics.

Troubleshooting

1. Why does Claude not use the Composio connector for Sidetracker?

The connector can show as connected, but Claude must use it in each Sidetracker conversation.

  • Click + at the lower left of the chat, or type /.
  • Hover Connectors.
  • Turn on Composio.
  • Ask Claude to connect to Sidetracker again.

2. Why does Claude show an MCP server error before Sidetracker connects?

Claude can show Couldn't reach the MCP server or Authorization with the MCP server failed when you add the connector for Sidetracker.

  • Check that the connector URL is https://connect.composio.dev/mcp.
  • Connectors run from Anthropic's cloud, so your device network is usually not the problem.
  • Add the connector again from Customize > Connectors, then ask Claude to connect Sidetracker.
  • If it fails again, send the error and the ofid_ reference id to support@composio.dev.

3. Why does the Sidetracker authorization link not work?

The Composio connector is one server. Your Sidetracker account connects separately when Claude asks for it.

  • If the browser does not open, or the link expires, ask Claude to retry the Sidetracker connection.
  • Composio creates a fresh Sidetracker authorization link.
  • Open that link in your browser and finish the Sidetracker sign-in.

4. Why do Sidetracker actions fail after they worked before?

The Sidetracker connection can expire or lose permission.

  • Ask Claude to inspect the Sidetracker connection.
  • If the connection is unhealthy, disconnect it when Claude prompts you.
  • Reconnect the Sidetracker account and retry the action.
  • If Claude shows a permission prompt, approve it before Claude changes data in Sidetracker.
  • If the action still fails with a permission error, check that the connected account has that permission in Sidetracker itself.

5. How do I switch to a different Sidetracker account?

Claude can manage the Sidetracker connection for you.

  • Ask Claude to disconnect or delete the current Sidetracker account.
  • Ask Claude to connect Sidetracker again.
  • Open the new Composio authorization link for Sidetracker.
  • Sign in with the other Sidetracker account in the browser.
  • After the account connects, ask Claude to retry the Sidetracker task.

6. Why is my Sidetracker connection missing in Claude Desktop or on a Team plan?

The connector belongs to your Claude account, so your Sidetracker connection works in Claude Web, Desktop, and Cowork.

  • In Claude Desktop, open Customize > Connectors.
  • Next to Composio, click ⋮ and click Clear cache.
  • If Sidetracker tools still do not appear, click ⋮, disconnect, remove the connector, and add it again.
  • On Team or Enterprise, an Owner or Primary Owner must enable the connector before you can connect Sidetracker.
TOOLS

Supported Tools

Every Sidetracker action and event your agent gets out of the box.

Generate QR Code

Tool to generate a QR code for a given URL.

Get List Details

Tool to retrieve details of a specific list by its ID.

Get Lists

Tool to retrieve lists from Sidetracker.

FRAMEWORKS

How to build Sidetracker MCP Agent with another framework

Claude Code logo

Claude Code

Use Sidetracker MCP with Claude Code

OpenAI Agents SDK logo

OpenAI Agents SDK

Use Sidetracker MCP with OpenAI Agents SDK

Claude Agent SDK logo

Claude Agent SDK

Use Sidetracker MCP with Claude Agent SDK

Codex logo

Codex

Use Sidetracker MCP with Codex

OpenClaw logo

OpenClaw

Use Sidetracker MCP with OpenClaw

Hermes logo

Hermes

Use Sidetracker MCP with Hermes

Atomic Agent logo

Atomic Agent

Use Sidetracker MCP with Atomic Agent

Google ADK logo

Google ADK

Use Sidetracker MCP with Google ADK

LangChain logo

LangChain

Use Sidetracker MCP with LangChain

Vercel AI SDK logo

Vercel AI SDK

Use Sidetracker MCP with Vercel AI SDK

Mastra AI logo

Mastra AI

Use Sidetracker MCP with Mastra AI

LlamaIndex logo

LlamaIndex

Use Sidetracker MCP with LlamaIndex

CrewAI logo

CrewAI

Use Sidetracker MCP with CrewAI

Pydantic AI logo

Pydantic AI

Use Sidetracker MCP with Pydantic AI

AutoGen logo

AutoGen

Use Sidetracker MCP with AutoGen

FAQ

Frequently asked questions

With a standalone Sidetracker MCP server, the agents and LLMs can only access a fixed set of Sidetracker tools tied to that server. However, with the Composio Tool Router, agents can dynamically load tools from Sidetracker and many other apps based on the task at hand, all through a single MCP endpoint.

Yes, you can. Claude Cowork fully supports MCP integration. You get structured tool calling, message history handling, and model orchestration while Tool Router takes care of discovering and serving the right Sidetracker tools.

Yes, absolutely. You can configure which Sidetracker scopes and actions are allowed when connecting your account to Composio. You can also bring your own OAuth credentials or API configuration so you keep full control over what the agent can do.

All sensitive data such as tokens, keys, and configuration is fully encrypted at rest and in transit. Composio is SOC 2 Type 2 compliant and follows strict security practices so your Sidetracker data and credentials are handled as safely as possible.

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