How to connect Sidetracker to Claude Cowork

Cowork is Anthropic's AI agent for knowledge work. Think of it as Claude Code for everything else. It works autonomously with your computer, local files, and applications to accomplish complex tasks.

This guide walks you through the easiest and most secure way to connect your Sidetracker account to Cowork via Composio Connect, enabling it to show all marketing campaign lists this quarter, get detailed info for list ID 12345, analyze recent funnel performance by list, and more such actions on your behalf without compromising your account security.

Connecting Sidetracker to Claude Cowork

1. Open Customize

In Claude Desktop, click Customize in the left sidebar, then select Connectors and click the + icon at the top.

2. Add the Composio MCP server

Click Add custom connector and paste in the Composio MCP server URL:

Claude Cowork is Anthropic's agent for general knowledge work. It can use your computer, files, and connected applications to complete longer-running tasks across your work tools.

With Composio Connect, Cowork can securely access apps like Sidetracker through MCP without you sharing account credentials directly with the agent.

The Sidetracker MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your Sidetracker account. It provides structured and secure access to your marketing analytics, so your agent can retrieve detailed list analytics, explore customer journey data, and monitor campaign performance with ease.

• List retrieval and exploration: Instantly fetch all available lists from your Sidetracker account to get a complete view of your marketing segments or campaigns.
• Detailed list insights: Retrieve granular details about any specific list, enabling your agent to analyze list performance and attributes on demand.
• Sales funnel analysis: Access list-based data to help break down and optimize each stage of your sales funnel.
• Customer journey tracking: Let your agent pull list details to better understand customer touchpoints and pathways across your marketing efforts.
• Marketing spend monitoring: Use list data as a foundation to evaluate and optimize your marketing expenses based on real-time analytics.