The Moz MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your Moz account. It provides structured and secure access to your Moz SEO suite, so your agent can perform actions like running keyword research, auditing sites, tracking keyword rankings, and analyzing competitors on your behalf.
- Keyword research and suggestions: Instantly have your agent uncover high-potential keywords, analyze search volumes, and recommend keyword opportunities for your site or content strategy.
- Comprehensive site audits: Let your agent scan your website for technical SEO issues, reporting on errors, warnings, and actionable improvements to boost search visibility.
- Rank tracking and performance monitoring: Ask your agent to monitor keyword rankings over time, highlight position changes, and spot opportunities or threats in your SEO landscape.
- Competitor domain analysis: Empower your agent to evaluate competitor sites, compare backlink profiles, and uncover gaps or strengths for strategic planning.
- Backlink and authority insights: Retrieve detailed link metrics, domain authority scores, and identify valuable backlink opportunities or potentially harmful links.