# How to integrate Google Ads MCP with OpenClaw

```json
{
  "title": "How to integrate Google Ads MCP with OpenClaw",
  "toolkit": "Google Ads",
  "toolkit_slug": "googleads",
  "framework": "OpenClaw",
  "framework_slug": "openclaw",
  "url": "https://composio.dev/toolkits/googleads/framework/openclaw",
  "markdown_url": "https://composio.dev/toolkits/googleads/framework/openclaw.md",
  "updated_at": "2026-05-06T08:14:10.114Z"
}
```

## Introduction

OpenClaw is the fastest growing agent harness out there, which can work 24/7 to automate almost any kind of tasks. However, its capabilities are limited to the tools it has access to. Composio allows your OpenClaw to access Google Ads with authentication management handled for you. You can execute actions on Google Ads via your favorite OpenClaw interface (Telegram, WhatsApp, TUI, etc), whichever you prefer.

## Also integrate Google Ads with

- [ChatGPT](https://composio.dev/toolkits/googleads/framework/chatgpt)
- [OpenAI Agents SDK](https://composio.dev/toolkits/googleads/framework/open-ai-agents-sdk)
- [Claude Agent SDK](https://composio.dev/toolkits/googleads/framework/claude-agents-sdk)
- [Claude Code](https://composio.dev/toolkits/googleads/framework/claude-code)
- [Claude Cowork](https://composio.dev/toolkits/googleads/framework/claude-cowork)
- [Codex](https://composio.dev/toolkits/googleads/framework/codex)
- [Cursor](https://composio.dev/toolkits/googleads/framework/cursor)
- [VS Code](https://composio.dev/toolkits/googleads/framework/vscode)
- [OpenCode](https://composio.dev/toolkits/googleads/framework/opencode)
- [Hermes](https://composio.dev/toolkits/googleads/framework/hermes-agent)
- [CLI](https://composio.dev/toolkits/googleads/framework/cli)
- [Google ADK](https://composio.dev/toolkits/googleads/framework/google-adk)
- [LangChain](https://composio.dev/toolkits/googleads/framework/langchain)
- [Vercel AI SDK](https://composio.dev/toolkits/googleads/framework/ai-sdk)
- [Mastra AI](https://composio.dev/toolkits/googleads/framework/mastra-ai)
- [LlamaIndex](https://composio.dev/toolkits/googleads/framework/llama-index)
- [CrewAI](https://composio.dev/toolkits/googleads/framework/crew-ai)

## TL;DR

### Why use Composio?
Apart from a managed and hosted MCP server, you will get:
- Programmatic tool calling allows LLMs to write its code in a remote workbench to handle complex tool chaining. Reduces to-and-fro with LLMs for frequent tool calling.
- Handling Large tool responses out of LLM context to minimize context rot.
- Dynamic just-in-time access to 20,000 tools across 1000+ other Apps for cross-app workflows. It loads the tools you need, so LLMs aren't overwhelmed by tools you don't need.

## Connect Google Ads to OpenClaw

### How to install Google Ads with OpenClaw
### Using Composio API Key and Setup Prompt
- Go to [dashboard.composio.dev](https://dashboard.composio.dev/login?next=/~/org/connect/clients/openclaw&utm_source=toolkits&utm_medium=framework_template&utm_campaign=openclaw&utm_content=setup_prompt)
- Copy the setup prompt
- Run it in your OpenClaw chat interface.
- Authenticate Google Ads from the [dashboard](https://dashboard.composio.dev/login?next=/~/org/connect/clients/openclaw&utm_source=toolkits&utm_medium=framework_template&utm_campaign=openclaw&utm_content=authenticate)
- Go back to your OpenClaw interface and start asking questions.
### Using OpenClaw/Composio Plugin
1. Install OpenClaw Composio plugin

```bash
openclaw plugins install @composio/openclaw-plugin
```

## What is the Google Ads MCP server, and what's possible with it?

The Google Ads MCP server is an implementation of the Model Context Protocol that connects your AI agent and assistants like Claude, Cursor, etc directly to your Google Ads account. It provides structured and secure access to your advertising data, so your agent can perform actions like creating customer lists, retrieving campaign details, and managing audience segments on your behalf.
- Automated customer list creation: Instantly have your agent create new customer lists for targeted marketing campaigns, streamlining your segmentation workflows.
- Campaign insights by ID or name: Let your agent fetch detailed information for any ad campaign using its ID or name, making reporting and optimization a breeze.
- Customer list management: Ask your agent to retrieve and review all your existing customer lists, so you always know who you're targeting.
- Add or remove contacts from lists: Seamlessly update audience membership by having your agent add or remove contacts from specified customer lists for more dynamic targeting.

## Supported Tools

| Tool slug | Name | Description |
|---|---|---|
| `GOOGLEADS_CREATE_CUSTOMER_LIST` | Create customer list | Createcustomerlist tool will create a customer list in google ads. |
| `GOOGLEADS_GET_CAMPAIGN_BY_ID` | Get Campaign By Id | Getcampaignbyid tool will return details of a campaign in google ads. |
| `GOOGLEADS_GET_CAMPAIGN_BY_NAME` | Get campaign by name | Getcampaignbyname tool will run a sql getcampaignbyname in google ads. |
| `GOOGLEADS_GET_CUSTOMER_LISTS` | Get customer lists | Getcustomerlists tool will list all customer lists in google ads. |
| `GOOGLEADS_GOOGLEADS_ADD_OR_REMOVE_TO_CUSTOMER_LIST` | Add or remove to customer list | Addorremovetocustomerlist tool will add a contact to a customer list in google ads. note: it takes 6 to 12 hours for changes to be reflected in the customer list. |

## Supported Triggers

None listed.

## Creating MCP Server - Stand-alone vs Composio SDK

The Google Ads MCP server provides comprehensive access to Google Ads operations through Composio. Once connected, you can perform all major Google Ads actions directly from OpenClaw using natural language commands.

## Complete Code

None listed.

## Conclusion

### Conclusion
You've successfully integrated Google Ads with OpenClaw using Composio plugin. Now interact with Google Ads directly from your terminal, Web UI, or any messenger app using natural language commands.
Key benefits of this setup:
- Seamless integration across TUI, Web UIs, and Messenger apps like Telegram, WhatsApp, Slack, etc.
- Natural language commands for Google Ads operations
- Managed authentication through Composio
- Access to 20,000+ tools across 1000+ apps for cross-app workflows
- Programmatic tool calling for complex tool chaining
Next steps:
- Try asking OpenClaw to perform various Google Ads operations
- Explore cross-app workflows by connecting more toolkits like Calendar, Slack, Notion, etc.
- Build complex automation scripts that leverage OpenClaw's 24/7 running capabilities

## How to build Google Ads MCP Agent with another framework

- [ChatGPT](https://composio.dev/toolkits/googleads/framework/chatgpt)
- [OpenAI Agents SDK](https://composio.dev/toolkits/googleads/framework/open-ai-agents-sdk)
- [Claude Agent SDK](https://composio.dev/toolkits/googleads/framework/claude-agents-sdk)
- [Claude Code](https://composio.dev/toolkits/googleads/framework/claude-code)
- [Claude Cowork](https://composio.dev/toolkits/googleads/framework/claude-cowork)
- [Codex](https://composio.dev/toolkits/googleads/framework/codex)
- [Cursor](https://composio.dev/toolkits/googleads/framework/cursor)
- [VS Code](https://composio.dev/toolkits/googleads/framework/vscode)
- [OpenCode](https://composio.dev/toolkits/googleads/framework/opencode)
- [Hermes](https://composio.dev/toolkits/googleads/framework/hermes-agent)
- [CLI](https://composio.dev/toolkits/googleads/framework/cli)
- [Google ADK](https://composio.dev/toolkits/googleads/framework/google-adk)
- [LangChain](https://composio.dev/toolkits/googleads/framework/langchain)
- [Vercel AI SDK](https://composio.dev/toolkits/googleads/framework/ai-sdk)
- [Mastra AI](https://composio.dev/toolkits/googleads/framework/mastra-ai)
- [LlamaIndex](https://composio.dev/toolkits/googleads/framework/llama-index)
- [CrewAI](https://composio.dev/toolkits/googleads/framework/crew-ai)

## Related Toolkits

- [Metaads](https://composio.dev/toolkits/metaads) - Metaads is Meta's official Ads API that lets you manage, analyze, and optimize your Facebook and Instagram ad campaigns. Streamline ad operations and gain deeper insights with robust automation.
- [Adrapid](https://composio.dev/toolkits/adrapid) - Adrapid is a platform for rapid creation of digital marketing visuals using templates. It streamlines design workflows for banners, images, and HTML5 content with automation.
- [Adyntel](https://composio.dev/toolkits/adyntel) - Adyntel is an API that retrieves LinkedIn ads for any company using a domain or LinkedIn Page ID. Easily access competitive ad intelligence to power your marketing workflows.
- [Beaconstac](https://composio.dev/toolkits/beaconstac) - Beaconstac is a platform for creating and managing QR codes and proximity beacons. It helps businesses engage customers and track marketing performance with powerful analytics.
- [Campaign cleaner](https://composio.dev/toolkits/campaign_cleaner) - Campaign cleaner is an email campaign optimization tool that boosts compatibility and deliverability across email clients. It helps marketers get better results by cleaning, enhancing, and ensuring high performance for every campaign.
- [Deadline funnel](https://composio.dev/toolkits/deadline_funnel) - Deadline Funnel lets you create personalized deadlines and timers for your marketing campaigns. It helps marketers boost conversions by adding authentic urgency to offers.
- [Instantly](https://composio.dev/toolkits/instantly) - Instantly is a platform for automating cold email outreach, managing leads, and optimizing deliverability. Get better results from email campaigns with minimal manual effort.
- [Proofly](https://composio.dev/toolkits/proofly) - Proofly is a social proof platform that displays real-time notifications of customer activity on your site. It helps you increase website conversions by building trust and urgency for visitors.
- [Segmetrics](https://composio.dev/toolkits/segmetrics) - Segmetrics is a marketing analytics platform that reveals detailed insights into your customer journeys. It helps businesses optimize marketing strategies with accurate, actionable reporting.
- [Semrush](https://composio.dev/toolkits/semrush) - Semrush is a leading SEO tool suite for keyword research, competitor analysis, and campaign tracking. It empowers marketers to improve search rankings and optimize online visibility.
- [Sendloop](https://composio.dev/toolkits/sendloop) - Sendloop is an all-in-one email marketing platform built for SaaS, e-commerce, and small businesses. It makes it easy to send campaigns, manage lists, and track results—all in one place.
- [Sidetracker](https://composio.dev/toolkits/sidetracker) - Sidetracker is a marketing analytics platform that tracks expenses, sales funnels, and customer journeys. It helps optimize marketing spend and visualize campaign performance from start to finish.
- [Stannp](https://composio.dev/toolkits/stannp) - Stannp is an API-driven direct mail platform for sending postcards and letters programmatically. It lets you automate physical mail delivery—no manual printing or mailing required.
- [Tapfiliate](https://composio.dev/toolkits/tapfiliate) - Tapfiliate is an affiliate and referral tracking platform for businesses. It helps companies efficiently manage, track, and grow their affiliate programs.
- [Tpscheck](https://composio.dev/toolkits/tpscheck) - Tpscheck is a real-time service for verifying UK phone numbers against TPS and CTPS registers. It helps prevent unwanted marketing calls and ensures compliance with UK telemarketing laws.
- [Gmail](https://composio.dev/toolkits/gmail) - Gmail is Google's email service with powerful spam protection, search, and G Suite integration. It keeps your inbox organized and makes communication fast and reliable.
- [Google Calendar](https://composio.dev/toolkits/googlecalendar) - Google Calendar is a time management service for scheduling meetings, events, and reminders. It streamlines personal and team organization with integrated notifications and sharing options.
- [Google Drive](https://composio.dev/toolkits/googledrive) - Google Drive is a cloud storage platform for uploading, sharing, and collaborating on files. It's perfect for keeping your documents accessible and organized across devices.
- [Outlook](https://composio.dev/toolkits/outlook) - Outlook is Microsoft's email and calendaring platform for unified communications and scheduling. It helps users stay organized with powerful email, contacts, and calendar management.
- [Twitter](https://composio.dev/toolkits/twitter) - Twitter is a social media platform for sharing real-time updates, conversations, and news. Stay connected, informed, and engaged with communities worldwide.

## Frequently Asked Questions

### What are the differences in Tool Router MCP and Google Ads MCP?

With a standalone Google Ads MCP server, the agents and LLMs can only access a fixed set of Google Ads tools tied to that server. However, with the Composio Tool Router, agents can dynamically load tools from Google Ads and many other apps based on the task at hand, all through a single MCP endpoint.

### Can I use Tool Router MCP with OpenClaw?

Yes, you can. OpenClaw fully supports MCP integration. You get structured tool calling, message history handling, and model orchestration while Tool Router takes care of discovering and serving the right Google Ads tools.

### Can I manage the permissions and scopes for Google Ads while using Tool Router?

Yes, absolutely. You can configure which Google Ads scopes and actions are allowed when connecting your account to Composio. You can also bring your own OAuth credentials or API configuration so you keep full control over what the agent can do.

### How safe is my data with Composio Tool Router?

All sensitive data such as tokens, keys, and configuration is fully encrypted at rest and in transit. Composio is SOC 2 Type 2 compliant and follows strict security practices so your Google Ads data and credentials are handled as safely as possible.

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